{"id":16,"date":"2012-08-30T19:03:00","date_gmt":"2012-08-30T19:03:00","guid":{"rendered":"http:\/\/www.specialtystoreservicesblog.com\/2012\/08\/30\/thats-a-wrap\/"},"modified":"2012-08-30T19:03:00","modified_gmt":"2012-08-30T19:03:00","slug":"thats-a-wrap","status":"publish","type":"post","link":"https:\/\/www.specialtystoreservicesblog.com\/testblog\/thats-a-wrap\/","title":{"rendered":"That’s a Wrap!"},"content":{"rendered":"

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Gift wrapping attracts and keep customers coming back.<\/b><\/div>\n
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I have been in many situations where I needed a birthday gift for a party and it was starting in 15 minutes and I didn\u2019t have the time to wrap a gift. In my neighborhood I have many stores that have complementary gift- wrapping, now I never have to think twice about where I go to get that extra special gift. I always go to the stores that have pre- wrapped or a gift-wrapping service for a purchased gift. I have a store for boy gifts, girl gifts and friends and hostess gifts all wrapped up with a bow!\u00a0 <\/span><\/div>\n
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Gift wrapping saves the customers time and gives the retailer a chance to reinforce their brand. It also positions products that are in high demand or expensive. Think of everything you sell as a gift to your customer. How you package a product to send it home is just as important as the product itself. A customer will notice if the sale is just thrown in a bag and they will appreciate when a sale has been wrapped in tissue, placed into a bag and tied with a ribbon. \u00a0<\/span>It doesn\u2019t seem that difficult so why not give your customer that extra personal touch.<\/div>\n
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With the holiday season<\/a> quickly approaching, gift-wrapping is a great way to help your customers in deciding on the perfect gift. Why not have pre-wrapped items dispersed around the store for the customer that is in a hurry? I am sure they would appreciate the convenience.<\/div>\n
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Points to consider when thinking about gift-wrapping in your store:<\/div>\n
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\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/span><\/span>Have a few strategically placed signs with the words, \u201cComplimentary Gift Wrapping\u201d displayed in your store or the If you have gift-wrapped boxes,<\/a> they can be used as an integral part of your store\u2019s displays.<\/div>\n
\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/span><\/span>Include your logo on the packaging. Whether you order custom imprinted labels or making your own, showcasing your logo acts as an extra form of advertising.\u00a0\u00a0 <\/span><\/div>\n
\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/span><\/span>When deciding on a gift wrap <\/a>make sure they are not too trendy and styles everyone will like. When picking a style that is too trendy it may not be available for long. Pick a print that will be known only to your store and that people know exactly where it was purchased.\u00a0\u00a0 <\/span><\/div>\n
\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/span><\/span>Remember to give some thought to whether you are going to include ribbons and bows when choosing your design.<\/div>\n
\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/span><\/span>Keep a variety of gift bags <\/a>ready to go with sheets of tissue to keep things simple. So, when a gift is purchased it\u2019s ready to go!<\/div>\n

There\u2019s never been a more important time for your store to look for additional ways to promote its brand and stand out from the competition, and this is a great way to do just that. Remember, whether you have one store or twenty stores your brand is vital to everything you do to promote your business.<\/p>\n","protected":false},"excerpt":{"rendered":"

Gift wrapping attracts and keep customers coming back. I have been in many situations where I needed a birthday gift for a party and it was starting in 15 minutes and I didn\u2019t have the time to wrap a gift. In my neighborhood I have many stores that have complementary gift- wrapping, now I never Read More …<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,6],"tags":[],"class_list":["post-16","post","type-post","status-publish","format-standard","hentry","category-holiday-preparation","category-retail-merchandising-insights"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.specialtystoreservicesblog.com\/testblog\/wp-json\/wp\/v2\/posts\/16","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.specialtystoreservicesblog.com\/testblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.specialtystoreservicesblog.com\/testblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.specialtystoreservicesblog.com\/testblog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.specialtystoreservicesblog.com\/testblog\/wp-json\/wp\/v2\/comments?post=16"}],"version-history":[{"count":0,"href":"https:\/\/www.specialtystoreservicesblog.com\/testblog\/wp-json\/wp\/v2\/posts\/16\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.specialtystoreservicesblog.com\/testblog\/wp-json\/wp\/v2\/media?parent=16"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.specialtystoreservicesblog.com\/testblog\/wp-json\/wp\/v2\/categories?post=16"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.specialtystoreservicesblog.com\/testblog\/wp-json\/wp\/v2\/tags?post=16"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}